Some recruitment website developers make the error of thinking an “iPhone app” is the way forward (- probably because most website developers have iPhones and think the rest of the world does!) but with the massive growth in polularity of Google’s Adroid operating system, and the continuing evergreen Blackberry market, recruitment websites need to be able to handle ALL mobiles.

The way that FXRecruiter handles this is by delivering simple, ‘vanilla’ no-nonsense content to the site user without any large images or fancy effects getting in the way.

FXRecruiter mobile edition is available an add-on module to your recruitment website and adds a simple, fast user interface featuring

• Simple homepage with your logo, links to crucual ‘info’ pages
• Candidate login, job search, applications, and all the candidate features you’d expect to enable people to handle their job needs online

FXRecruiter helps get your candidates’ applications to your consultants in real time, saving everyone time and effort – yet another way of getting ROI from your recruitment website.

Blogging is also great for your search engine optimisation – as long as you target the right keywords and topics!

We can add the world-leading blogging software, WordPress, to your website and show you how to use it.

Our blogs are fully branded to match the rest of your website, with job search options and latest/hot jobs listed down the side to catch the eyeballs of visitors to your blog.

Your blog posts can also be re-used when it comes to sending out email newsletters.

We strongly feel that successful customers come back, and also refer us to other customers.

We build websites that work hard and pay for themselves very quickly.

To help you measure your ROI, coupled with Google Analytics, our reporting system provides comprehensive reports on every aspect of your website’s performance:

• Jobs Posted by Consultants to Measure Productivity
• Job Views versus Applications to Measure Conversion Rate
• Applications Received – filtered by Consultant or by Job
• Registrations Received
• Email Alerts Sent
• Traffic Sources – e.g. Google or Indeed
• Keywords Used

Any report can by sorted, filtered by date range and keywords and exported to Excel for further number-crunching.

The Live Salary Survey can be administered so that incorrect data can easily be removed.

Candidates can search the map using the same search filters they use for your normal job search, and can then see where the jobs are located.

With FXRecruiter, you can create targeted landing pages out of any collection of jobs – by sector, location, job type, salary banding or even create employer microsites.

This means we will not restrict how your website is laid out: we provide total design flexibility.

FXRecruiter can plug in to existing website designs. You can choose which modules you need now, and add further modules as your needs change.

The core modules are:

This can provide details of their background history and company ethos, along with links to all their jobs.

If you are an employer, we can plug a microsite into your website, adding in the necessary functionality to advertise your jobs and process applications through various channels: your website, email alerts, Twitter, Facebook, Indeed, Trovit and many others.

Email is a great way to stay in touch with candidates and clients: it is instant, cost-effective and useful to remind people to come back to your site and to also update them with industry news, changes in your organisation, and of course to highlight new candidates and jobs.

The FXRecruiter Job Board has a built-in email alerts system allowing candidates to be informed as soon as jobs matching their needs are posted on the site. This is fully automated. Read more here.

We can also run email marketing campaigns on your behalf: all we need is your mailing list and your content and we will do the rest, including:

• Setting up Email Templates
• Managing your Mailing List
• Adding Subscribe Forms to your Website
• Testing and Avoiding Spam Filters
• Copywriting
• Creating and Broadcasting your Newsletter
• Reporting on Open Rates and Click Through Rates
• Processing Unsubscribes and Bounces

Add a blog to your website and this can be used to add news to your site prior to sending out a newsletter containing headlines and highlights. This is great for SEO and makes the process of creating your newsletter a lot simpler.

If you already have a website or your own web team, then we can help ensure you get the most out of the internet and new media for your recruitment campaigns.

We are retained by recruitment companies in an advisory role, helping their web developers and marketing team with:

• Search Engine Marketing
• Email Marketing
• Social Media
• Web Usability

“Having met Reverse Delta in 2007 when they presented to a group of MDs on the subject of “How to Improve Traffic Flows to Your Company Website”, I asked them to come and give us some consultancy and train up Devonshire’s internal marketing team. The results were excellent and led to a 300% rise in candidate traffic to our websites. I would not hesitate to recommend Dave as someone with an impartial and expert eye who can guide a company in how to maximise the effectiveness of its web presence.”
Dan Bradshaw, Group Managing Director, Devonshire Recruitment Holdings Ltd